PR & Communications
How do you cut through the noise in a world desperate to be heard?
Whether it’s a quick press release or a prized annual report, I focus on clarity and impact in all forms of communication. Snappy subject lines and prominent, captivating photography are both ways to grab a reader’s attention, and I never shirk these key details. Once a reader is engaged, my crisp, compelling writing helps information get through, and my grasp of storytelling—including archetypes and narrative structure—will make your message action-oriented and memorable. A creative writer at heart, I can mimic—and even elevate—the voice of your organization or its externally facing players.
On top of all that, my familiarity with the Adobe Creative Suite and HTML mean I can comprehensively support your communication goals from concept to deployment.
Junior State of America
This annual report was completed for the Junior State of America in the spring of 2015. In addition to authoring this report cover-to-cover, I discovered a talented and efficient graphic designer to complete the initial layout; worked with programmatic staff to fact-check student interviews; and honed the final product until it was print-ready. The result is a captivating piece of visual and written storytelling that the Junior State was proud to share with press contacts, program participants, institutional funders, and donors at all levels.
View the full report here.